Best of Activation Awards 2014 : TBWA wint 6 awards

Gisterenavond hebben de BOA de beste merkactiveringscampagnes bekroond in het Grand Salon in Beersel.

Het was een succesvolle avond voor TBWA die niet minder dan 6 bekroningen mocht ontvangen op 4 verschillende campagnes: 2 Gold Awards voor de « Gap in the market » campagne van KBC, 1 Bronze Award voor de « King & Kong voicemailmaker » van Telenet en 3 Silver Awards voor drie andere campagnes. De Silver Awards werden uitgereikt voor de McDonalds campagne « The Hot & Cold Game », voor Telenet met « Banner Box Offices », en opnieuw voor de « Gap in the market » campagne van KBC.

Deze awards, waarvan 2 speciale jury-prijzen, zijn een mooie bekroning van al het werk en bewijzen dat merkactivering meer dan ooit deel uitmaakt van het DNA van TBWA.


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Over TBWA\Belgium

TBWA is not an advertising agency nor a marketing consultant. As The Disruption® Company, it profoundly believes in the power of creativity as an engine for the growth of brands and businesses. It offers integrated services from business and marketing strategy to user-experiences, product innovation, iconic branding, smart media, corporate reputations, and impactful campaigns. All integrated in a full-service proposition across the entire marketing value chain.  

TBWA sees the world through the eyes of Disruption®, a proven collaborative business tool to create step-changing growth. The methodology has a proven track record of business, marketing and communication disruptions created and implemented together with TBWA’s clients. 

TBWA is a global agency, but its approach and entrepreneurship are deeply rooted in the local Belgian market. With over two decades of experience and steady management, TBWA has demonstrated steady growth, robust performance, and strong commitment to Belgian brands and businesses such as Telenet, Delhaize, McDonald’s, D’Ieteren, Lotus, Engie, ING, NMBS, Barco, VRT and counting.  

TBWA measures its success by the growth and success of its clients. Together TBWA and its clients have won 19 Effies over the past 10 years and was awarded Effie Beast (as most rewarded company since the launch of the awards) in 2019.    

The biggest force of TBWA Belgium is its 200 creative minds, with diverse talents and skills, including strategic business and marketing skills, creative craft disciplines and a 70-headed in-house multimedia production unit. All of them work together collaboratively and multidisciplinary to turn ideas into reality with and for clients.  

TBWA is part of the TBWAGroup, a local holding consisting of TBWA and its sister agencies De Vloer and DDB. TBWA Belgium is part of TBWA Worldwide and Omnicom.