Caramba ! McDonald's et TBWA vous invitent à une délicieuse fête mexicaine.

Caramba ! McDonald's et TBWA vous invitent à une délicieuse fête mexicaine.

Pas étonnant que le Maestro Spicy Santiago – dernier-né de la famille Maestro – ait été annoncé avec force trompettes. C'est une ode à la cantina mexicaine authentique. Une ambiance qui convient à merveille au réalisateur Raf Wathion, qui fait danser vos papilles mais aussi les nachos croustillants. Ajoutez l'onctueuse mayonnaise au guacamole et la sauce épicée au fromage et aux jalapeños de ce Maestro Spicy Santiago, et la fiesta peut commencer ! Au fait, qui sont les meilleures amies de ce nouveau Maestro ? Les Jalapeño Cheese McFlavor® Fries, bien sûr ! ¡Delicioso!

Viva Mexico ! La fête vous attend sur les réseaux sociaux et en télévision, du 21 mars au 14 mai.


Lore Boghmans
Lore Boghmans
A propos de TBWA\Belgium

TBWA\ is and has been a top-3 ranked agency for the last decade and operates with the strong belief that IDEAS CREATE GROWTH. To make this happen in real life for its local and international clients, TBWA\ has developed and is recognised for its world class brand building and strategic capabilities. TBWA\ is the most integrated communications group in Belgium, bringing many different disciplines together under 1 roof, 1 P&L and 1 culture. These disciplines comprise of in-house strategic advice, advertising, CX design, CRM, media, digital, brand design, public and brand relations, social, event, content & complemented with all related production capabilities. All of this to answer our client’s challenges in a modern, collaborative and comprehensive way.

TBWA\ is the Disruption® Company: the cultural engine for the 21st century business. Disruption® is at the core of TBWA’s strategic and creative development. It is a gateway to great work and unconventional behavior. Disruption is about dismantling the status quo to create opportunities and dramatic business results for our partners.

TBWA was elected Agency of the Year 4 times in the last 12 years and digital Agency of the Year 5 times in the last 7 years. On creative awards, we see them as a great internal motivator and it helps us recruiting new talent. So yes, we’re always in the top 5 in our market. But more importantly, we clearly stand out as the most awarded Effie agency in Belgium: the reason why we were named Effie Beasts last year, as best Belgian Effie agency since the start of the Effies. The Effie Awards honour the most significant achievement in marketing communications: ideas that work. And that’s what we’re all about!

Excelsiorlaan 75/77,
1930 Zaventem, Belgium