Clio Awards 2012: TBWA\Brussels wint enige Belgische Clio.

In New York zijn deze namiddag alle winnaars bekendgemaakt van de Clio Awards. Slechts 1 Belgisch bureau valt in de prijzen. Met de campagne 'Today's Youth For Yesterday's Youth' voor KBC wint TBWA\Brussels een bronzen Clio in de categorie Content & Contact. Een mooie beloning voor een al even mooi idee waarbij 1000 festivaltickets werden uitgedeeld aan bejaarden. Als een jongere zo'n ticket wou bemachtigen, moest hij of zij eerst iets goeds doen voor een oudere medemens.

Alle andere finalisten en shortlists zijn te zien op clioawards.com. De Clio's worden uitgereikt op 15 mei in het American Museum of Natural History in Central Park.

Creative Director: Jan Macken

Creative Concept: Menno Buyl, Geert Verdonck

Copywriters: Geert Verdonck, Chiara De Decker

Account team: Valerie Vleminckx, Katrien Crabbe, Geert Potargent

Strategic Planner: Vicky Willems

Media Arts: Sylvie Dewaele

KBC Directeur Communicatie: Jan Gysels

KBC Imago adviseur KBC: Paul Daels

KBC jongerenteam: Pierrot Whauthlé, Jan Beliën, Monika Vanloo, Ellen Van Droogenbroeck, Erika De Ridder, Krista Verhaegen

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Jan Macken

TBWA\Brussels

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Over TBWA\Belgium

TBWA is not an advertising agency nor a marketing consultant. As The Disruption® Company, it profoundly believes in the power of creativity as an engine for the growth of brands and businesses. It offers integrated services from business and marketing strategy to user-experiences, product innovation, iconic branding, smart media, corporate reputations, and impactful campaigns. All integrated in a full-service proposition across the entire marketing value chain.  

TBWA sees the world through the eyes of Disruption®, a proven collaborative business tool to create step-changing growth. The methodology has a proven track record of business, marketing and communication disruptions created and implemented together with TBWA’s clients. 

TBWA is a global agency, but its approach and entrepreneurship are deeply rooted in the local Belgian market. With over two decades of experience and steady management, TBWA has demonstrated steady growth, robust performance, and strong commitment to Belgian brands and businesses such as Telenet, Delhaize, McDonald’s, D’Ieteren, Lotus, Engie, ING, NMBS, Barco, VRT and counting.  

TBWA measures its success by the growth and success of its clients. Together TBWA and its clients have won 19 Effies over the past 10 years and was awarded Effie Beast (as most rewarded company since the launch of the awards) in 2019.    

The biggest force of TBWA Belgium is its 200 creative minds, with diverse talents and skills, including strategic business and marketing skills, creative craft disciplines and a 70-headed in-house multimedia production unit. All of them work together collaboratively and multidisciplinary to turn ideas into reality with and for clients.  

TBWA is part of the TBWAGroup, a local holding consisting of TBWA and its sister agencies De Vloer and DDB. TBWA Belgium is part of TBWA Worldwide and Omnicom.  

www.tbwa.be

 

 

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