Delhaize en TBWA leveren echt overal.

3 maart 2022

Niet veel zin om je boodschappen te doen? Geen tijd om naar de winkel te gaan? Of heb je gewoon geen fut? Zelfs goebezigers hebben - goede - redenen te over om af en toe boodschappen thuis te laten leveren. In dat geval gebruiken ze Delhaize delivery. Hun grote voordeel is, en dat weet niet iedereen, dat Delhaize echt overal levert.

Ja, in alle straten, steegjes en steenwegen van onze Belgische steden brengt Delhaize delivery de beste producten tot aan je deur. Daarom hebben Delhaize en TBWA voor hun nieuwe campagne 100 % ingezet op de kaart van geolocatie in vijf sleutelsteden: Luik, Leuven, Brussel, Antwerpen en Gent. Straatnamen en producten leveren in combinatie leuke headlines op, maar zijn tegelijkertijd ook relevant.

Zo leer je dat je onder andere zalm kan laten bezorgen in de Beenhouwersstraat in Brussel, maar ook condooms in de Rue des Quatorze-Verges (Veertienlullenstraat) in Luik of scheermesjes in de Stoppelstraat in Gent. Dus echt alles overal. Dit concept wordt uitgerold in alle uithoeken van de vijf genoemde steden op posters, sociale netwerken, treinen/bussen en etalageposters.

Persbericht

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Credits

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Nathalie Thollebeek

nathalie.thollebeek@tbwa.be

Over TBWA\Belgium

TBWA is not an advertising agency nor a marketing consultant. As The Disruption® Company, it profoundly believes in the power of creativity as an engine for the growth of brands and businesses. It offers integrated services from business and marketing strategy to user-experiences, product innovation, iconic branding, smart media, corporate reputations, and impactful campaigns. All integrated in a full-service proposition across the entire marketing value chain.

TBWA sees the world through the eyes of Disruption®, a proven collaborative business tool to create step-changing growth. The methodology has a proven track record of business, marketing and communication disruptions created and implemented together with TBWA’s clients.

TBWA is a global agency, but its approach and entrepreneurship are deeply rooted in the local Belgian market. With over two decades of experience and steady management, TBWA has demonstrated steady growth, robust performance, and strong commitment to Belgian brands and businesses such as Telenet, Delhaize, McDonald’s, D’Ieteren, Lotus, Engie, ING, NMBS, Barco, VRT and counting.

TBWA measures its success by the growth and success of its clients. Together TBWA and its clients have won 19 Effies over the past 10 years and was awarded Effie Beast (as most rewarded company since the launch of the awards) in 2019.

The biggest force of TBWA Belgium is its 200 creative minds, with diverse talents and skills, including strategic business and marketing skills, creative craft disciplines and a 70-headed in-house multimedia production unit. All of them work together collaboratively and multidisciplinary to turn ideas into reality with and for clients.

TBWA is part of the TBWAGroup, a local holding consisting of TBWA and its sister agencies De Vloer and DDB. TBWA Belgium is part of TBWA Worldwide and Omnicom.