IAB MIXX Awards 2014: TBWA verkozen tot « Digital Agency of the Year » voor het derde jaar op rij

Met maar liefst 3 Gold Awards en de prestigieuze titel «Digital Agency of the Year », komt TBWA als de grote winnaar uit de 8e editie van de IAB MIXX Awards. Een grote eer voor het agentschap.

Gisteren heeft de IAB MIXX Awards z’n verdict uitgebracht op de prijsuitreiking in Tour&Taxis in Brussel. Voor het tweede jaar op rij nemen TBWA en KBC de titel voor « Advertiser of the Year » mee naar huis. Dit jaar haalt het duo 3 Gold Awards binnen: één voor « Brick by Brick » (Best Online B2C Campaign) en twee voor « Alles Kan Beter » (Best Online B2B Campaign en Best Multiscreen Experience).

De vier jury’s « Online Campaigns », « Developers », « Social » en « Webdesign » hebben zich gebogen over campagnes uit 12 verschillende categorieën om zo uiteindelijk de beste digitale campagnes van 2014 te bekronen. Strategie, creativiteit, resultaaten, innovatie en engagement waren enkele van de selectiecriteria.

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Over TBWA\Belgium

TBWA is not an advertising agency nor a marketing consultant. As The Disruption® Company, it profoundly believes in the power of creativity as an engine for the growth of brands and businesses. It offers integrated services from business and marketing strategy to user-experiences, product innovation, iconic branding, smart media, corporate reputations, and impactful campaigns. All integrated in a full-service proposition across the entire marketing value chain.  

TBWA sees the world through the eyes of Disruption®, a proven collaborative business tool to create step-changing growth. The methodology has a proven track record of business, marketing and communication disruptions created and implemented together with TBWA’s clients. 

TBWA is a global agency, but its approach and entrepreneurship are deeply rooted in the local Belgian market. With over two decades of experience and steady management, TBWA has demonstrated steady growth, robust performance, and strong commitment to Belgian brands and businesses such as Telenet, Delhaize, McDonald’s, D’Ieteren, Lotus, Engie, ING, NMBS, Barco, VRT and counting.  

TBWA measures its success by the growth and success of its clients. Together TBWA and its clients have won 19 Effies over the past 10 years and was awarded Effie Beast (as most rewarded company since the launch of the awards) in 2019.    

The biggest force of TBWA Belgium is its 200 creative minds, with diverse talents and skills, including strategic business and marketing skills, creative craft disciplines and a 70-headed in-house multimedia production unit. All of them work together collaboratively and multidisciplinary to turn ideas into reality with and for clients.  

TBWA is part of the TBWAGroup, a local holding consisting of TBWA and its sister agencies De Vloer and DDB. TBWA Belgium is part of TBWA Worldwide and Omnicom.  

www.tbwa.be

 

 

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