Les temps changent, KBC et TBWA sont prêts

Le monde change en permanence. Il suffit de penser aux panneaux solaires, aux voitures électriques, au nombre croissant de familles recomposées… Et on ne sait pas ce que l’avenir nous réserve ! Mais la dernière campagne de TBWA prouve que KBC est prêt à relever le défi.

Vous êtes-vous déjà demandé si le câble de recharge de votre voiture électrique était assuré ? Si les enfants de votre nouveau partenaire étaient assurés ? Ce qui se passerait si une branche – ou le ballon de votre voisin - venait à endommager vos panneaux solaires ? A travers une campagne radio, TV et online, TBWA montre toutes ces nouvelles préoccupations que l’évolution de la société apporte. Et à quel point KBC a pensé à tout.

Le futur peut venir: nous sommes prêts !

Credits

DOCX - 93 Kb

Radiospot Kangeroewoning

MP3 - 285 Kb

Radiospot Lief Verzekerd

MP3 - 293 Kb

Radiospot Speeddate

MP3 - 828 Kb

Radiospot Studeren Buitenland

MP3 - 282 Kb

Radiospot Zonnepanelen

MP3 - 287 Kb

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À propos de TBWA\Belgium

TBWA is not an advertising agency nor a marketing consultant. As The Disruption® Company, it profoundly believes in the power of creativity as an engine for the growth of brands and businesses. It offers integrated services from business and marketing strategy to user-experiences, product innovation, iconic branding, smart media, corporate reputations, and impactful campaigns. All integrated in a full-service proposition across the entire marketing value chain.  

TBWA sees the world through the eyes of Disruption®, a proven collaborative business tool to create step-changing growth. The methodology has a proven track record of business, marketing and communication disruptions created and implemented together with TBWA’s clients. 

TBWA is a global agency, but its approach and entrepreneurship are deeply rooted in the local Belgian market. With over two decades of experience and steady management, TBWA has demonstrated steady growth, robust performance, and strong commitment to Belgian brands and businesses such as Telenet, Delhaize, McDonald’s, D’Ieteren, Lotus, Engie, ING, NMBS, Barco, VRT and counting.  

TBWA measures its success by the growth and success of its clients. Together TBWA and its clients have won 19 Effies over the past 10 years and was awarded Effie Beast (as most rewarded company since the launch of the awards) in 2019.    

The biggest force of TBWA Belgium is its 200 creative minds, with diverse talents and skills, including strategic business and marketing skills, creative craft disciplines and a 70-headed in-house multimedia production unit. All of them work together collaboratively and multidisciplinary to turn ideas into reality with and for clients.  

TBWA is part of the TBWAGroup, a local holding consisting of TBWA and its sister agencies De Vloer and DDB. TBWA Belgium is part of TBWA Worldwide and Omnicom.  

www.tbwa.be

 

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