McDonald's® & TBWA Belgique lancent un Burger Puzzle pour occuper ses fans durant le confinement

Après 6 semaines de confinement, la patience d'un grand nombre de personnes est mise à rude épreuve. Il n'est donc pas étonnant de voir la vente des puzzles littéralement exploser. En effet, il  n'y a pas mieux qu'un puzzle pour s'occuper les mains et rester zen durant cette très stressante période.

C'est pourquoi, McDonald's Belgique a décidé d'apaiser la faim d'activité de ses fans en lançant son officiel Burger Puzzle.

Le premier hamburger McDonald's composé de non pas une ou deux pièces de boeuf mais bien plusieurs centaines. Un délicieux puzzle de 500 pièces à assembler et à s'en lécher les doigts.

Des heures à chercher le bon petit morceau de fromage ou le petit morceau de pain qui convient. Le Burger Puzzle? Un cadeau de goût pour tous les fans de la communauté McDonald's. Rendez-vous sur la page Instagram de McDonald's Belgique et tentez d'en gagner un. Mais attention, complétez-le et ne mangez pas les pièces!

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A propos de TBWA GROUP

TBWA\ is and has been a top-3 ranked agency for the last decade and operates with the strong belief that IDEAS CREATE GROWTH. To make this happen in real life for its local and international clients, TBWA\ has developed and is recognised for its world class brand building and strategic capabilities. TBWA\ is the most integrated communications group in Belgium, bringing many different disciplines together under 1 roof, 1 P&L and 1 culture. These disciplines comprise of in-house strategic advice, advertising, CX design, CRM, media, digital, brand design, public and brand relations, social, event, content & complemented with all related production capabilities. All of this to answer our client’s challenges in a modern, collaborative and comprehensive way.

TBWA\ is the Disruption® Company: the cultural engine for the 21st century business. Disruption® is at the core of TBWA’s strategic and creative development. It is a gateway to great work and unconventional behavior. Disruption is about dismantling the status quo to create opportunities and dramatic business results for our partners.

TBWA was elected Agency of the Year 4 times in the last 12 years and digital Agency of the Year 5 times in the last 7 years. On creative awards, we see them as a great internal motivator and it helps us recruiting new talent. So yes, we’re always in the top 5 in our market. But more importantly, we clearly stand out as the most awarded Effie agency in Belgium: the reason why we were named Effie Beasts last year, as best Belgian Effie agency since the start of the Effies. The Effie Awards honour the most significant achievement in marketing communications: ideas that work. And that’s what we’re all about!

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