McDonald’s® en TBWA laten het er stomend heet aan toe gaan.

McDonald’s® en TBWA laten het er stomend heet aan toe gaan.

Heet nieuws van de pers. En dat mogen we in dit geval zelfs letterlijk nemen. McDonald’s® heeft haar menu namelijk pittig bijgekruid en serveert met de kraakverse Spicy Chicken McNuggets©, Spicy McChicken® én Spicy McVeggie een heerlijk pikante range.
 

De stomend hete commercial liegt er niet om. Een hap uit deze spicy nieuwkomers verloopt niet zonder slag of stoot. Liefhebbers van scherpe smaken zijn bij deze dus gewaarschuwd. Voor de flinke portie absurde humor klopte TBWA aan bij regisseur Wim Geudens die nooit verlegen zit om een vette knipoog.

De campagne loopt van 11 oktober tot 31 oktober op tv.
Ook op social zal het er stomend heet aan toe gaan.

Contacteer ons
Jeremie Goldwasser Creative Director, TBWA
Elien Onclinx Group Account Manager, TBWA
Marie Buyens Account Manager, TBWA
Jeremie Goldwasser Creative Director, TBWA
Elien Onclinx Group Account Manager, TBWA
Marie Buyens Account Manager, TBWA
Over TBWA GROUP

TBWA\ is and has been a top-3 ranked agency for the last decade and operates with the strong belief that IDEAS CREATE GROWTH. To make this happen in real life for its local and international clients, TBWA\ has developed and is recognised for its world class brand building and strategic capabilities. TBWA\ is the most integrated communications group in Belgium, bringing many different disciplines together under 1 roof, 1 P&L and 1 culture. These disciplines comprise of in-house strategic advice, advertising, CX design, CRM, media, digital, brand design, public and brand relations, social, event, content & complemented with all related production capabilities. All of this to answer our client’s challenges in a modern, collaborative and comprehensive way.

TBWA\ is the Disruption® Company: the cultural engine for the 21st century business. Disruption® is at the core of TBWA’s strategic and creative development. It is a gateway to great work and unconventional behavior. Disruption is about dismantling the status quo to create opportunities and dramatic business results for our partners.

TBWA was elected Agency of the Year 4 times in the last 12 years and digital Agency of the Year 5 times in the last 7 years. On creative awards, we see them as a great internal motivator and it helps us recruiting new talent. So yes, we’re always in the top 5 in our market. But more importantly, we clearly stand out as the most awarded Effie agency in Belgium: the reason why we were named Effie Beasts last year, as best Belgian Effie agency since the start of the Effies. The Effie Awards honour the most significant achievement in marketing communications: ideas that work. And that’s what we’re all about!

www.tbwa.be


TBWA GROUP
Excelsiorlaan 75/77,
1930 Zaventem, Belgium