PlayStation en TBWA brengen Netsky live bij je thuis in VR

Vrijdag 24 februari 2017 — Op zaterdag 25 februari staat Netsky in het Antwerpse Sportpaleis voor zijn grootste optreden tot nu toe. Fans die er zaterdag niet bij kunnen zijn, hoeven niets te missen. Want Sony Interactive Entertainment Benelux en TBWA zullen het volledige concert in 360° livestreamen via PlayStation® VR.

Vanop de best mogelijke plaats in de zaal kunnen fans over heel de wereld voor het eerst via PlayStation VR elke beat, synth line en pyro blast ervaren zoals in het Sportpaleis.

Netsky (Boris Daenen) zegt: “Ik ben altijd al geïnteresseerd geweest in virtual reality. Het is dus heel spannend om samen te werken met PlayStation om mijn liveshow in het Sportpaleis te livestreamen in 360° op PS VR. We hebben keihard gewerkt om deze show extra speciaal te maken, dus het is geweldig dat we dit kunnen delen met zoveel meer mensen dankzij PS VR”.

Het optreden belooft een spectaculaire liveshow van Netsky te worden met speciale gasten, verbazingwekkende nieuwe visuals en een topproductie in samenwerking met het Brussels Philharmonic.

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Joachim Francois TBWA
Joachim Francois TBWA
Over TBWA\Belgium

TBWA is not an advertising agency nor a marketing consultant. As The Disruption® Company, it profoundly believes in the power of creativity as an engine for the growth of brands and businesses. It offers integrated services from business and marketing strategy to user-experiences, product innovation, iconic branding, smart media, corporate reputations, and impactful campaigns. All integrated in a full-service proposition across the entire marketing value chain.  

TBWA sees the world through the eyes of Disruption®, a proven collaborative business tool to create step-changing growth. The methodology has a proven track record of business, marketing and communication disruptions created and implemented together with TBWA’s clients. 

TBWA is a global agency, but its approach and entrepreneurship are deeply rooted in the local Belgian market. With over two decades of experience and steady management, TBWA has demonstrated steady growth, robust performance, and strong commitment to Belgian brands and businesses such as Telenet, Delhaize, McDonald’s, D’Ieteren, Lotus, Engie, ING, NMBS, Barco, VRT and counting.  

TBWA measures its success by the growth and success of its clients. Together TBWA and its clients have won 19 Effies over the past 10 years and was awarded Effie Beast (as most rewarded company since the launch of the awards) in 2019.    

The biggest force of TBWA Belgium is its 200 creative minds, with diverse talents and skills, including strategic business and marketing skills, creative craft disciplines and a 70-headed in-house multimedia production unit. All of them work together collaboratively and multidisciplinary to turn ideas into reality with and for clients.  

TBWA is part of the TBWAGroup, a local holding consisting of TBWA and its sister agencies De Vloer and DDB. TBWA Belgium is part of TBWA Worldwide and Omnicom.  

www.tbwa.be

 

 

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