Streamz et TBWA lancent une campagne d'une honnêteté déconcertante

Zaventem, 2 juin - Désormais, Streamz vous permet de regarder gratuitement le premier épisode de presque toutes vos séries. Un message simple qui, selon TBWA, mérite une campagne sans la moindre censure, avec Peter Van den Begin dans le rôle principal.

 

Le résultat : des vidéos online courtes mais percutantes, ainsi que des spots radio et TV. Peter a-t-il respecté le script ? Pas tout à fait. A-t-il donné son avis sans filtre ? Oui, sans aucun doute.

Le message est donc clair. Ceux qui souhaitent découvrir la plateforme Streamz sans abonnement peuvent désormais le faire. Avec un compte gratuit, tout le monde peut parcourir l'intégralité du catalogue et regarder le premier épisode de toutes les productions Streamz Originals & coproductions, ainsi que de nombreuses productions internationales.

Mais bon, si vous voulez continuer à regarder, vous devrez bien sûr vous abonner.

Bon. Vous avez compris, bien sûr.

 

 

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À propos de TBWA\Belgium

TBWA is not an advertising agency nor a marketing consultant. As The Disruption® Company, it profoundly believes in the power of creativity as an engine for the growth of brands and businesses. It offers integrated services from business and marketing strategy to user-experiences, product innovation, iconic branding, smart media, corporate reputations, and impactful campaigns. All integrated in a full-service proposition across the entire marketing value chain.  

TBWA sees the world through the eyes of Disruption®, a proven collaborative business tool to create step-changing growth. The methodology has a proven track record of business, marketing and communication disruptions created and implemented together with TBWA’s clients. 

TBWA is a global agency, but its approach and entrepreneurship are deeply rooted in the local Belgian market. With over two decades of experience and steady management, TBWA has demonstrated steady growth, robust performance, and strong commitment to Belgian brands and businesses such as Telenet, Delhaize, McDonald’s, D’Ieteren, Lotus, Engie, ING, NMBS, Barco, VRT and counting.  

TBWA measures its success by the growth and success of its clients. Together TBWA and its clients have won 19 Effies over the past 10 years and was awarded Effie Beast (as most rewarded company since the launch of the awards) in 2019.    

The biggest force of TBWA Belgium is its 200 creative minds, with diverse talents and skills, including strategic business and marketing skills, creative craft disciplines and a 70-headed in-house multimedia production unit. All of them work together collaboratively and multidisciplinary to turn ideas into reality with and for clients.  

TBWA is part of the TBWAGroup, a local holding consisting of TBWA and its sister agencies De Vloer and DDB. TBWA Belgium is part of TBWA Worldwide and Omnicom.  

www.tbwa.be

 

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