TBWA confie le premier rôle à Bumba dans un nouveau spot Telenet

TBWA confie le premier rôle à Bumba dans un nouveau spot Telenet

Il y en a qui demandent toujours le mot de passe wifi. Il y en a qui vérifient constamment ce qui leur reste comme datas. Et il en y a qui parlent encore de "minutes d'appel".

Ce sont les Last Ones, les derniers. Qui ne sont pas encore unlimited.

Et c'est précisément ces personnes-là que Telenet veut convaincre avec sa nouvelle campagne pour ONE, le pack tout illimité : données, appels, SMS et internet. Avec une jolie promo à la clé, bien sûr : 15 € de réduction par mois, pendant un an.

Les Last Ones sont pris sur le fait via Facebook, Instagram, YouTube et plein d'autres canaux numériques. En radio, quelques Last Ones irréductibles prennent la parole, et dans le spot TV, on suit Lorenzo, un Last One qui a un job de vacances très spécial.

La promo Telenet est valable jusque fin octobre, et s'applique aux nouveaux comme aux anciens clients qui ajoutent une carte SIM à leur abonnement ONE.

Communiqué de presse Communiqué de presse.docx - 14 KB Creditlist Creditlist.docx - 78 KB

Jan Veulemans

A propos de TBWA\Belgium

TBWA\ is and has been a top-3 ranked agency for the last decade and operates with the strong belief that IDEAS CREATE GROWTH. To make this happen in real life for its local and international clients, TBWA\ has developed and is recognised for its world class brand building and strategic capabilities. TBWA\ is the most integrated communications group in Belgium, bringing many different disciplines together under 1 roof, 1 P&L and 1 culture. These disciplines comprise of in-house strategic advice, advertising, CX design, CRM, media, digital, brand design, public and brand relations, social, event, content & complemented with all related production capabilities. All of this to answer our client’s challenges in a modern, collaborative and comprehensive way.

TBWA\ is the Disruption® Company: the cultural engine for the 21st century business. Disruption® is at the core of TBWA’s strategic and creative development. It is a gateway to great work and unconventional behavior. Disruption is about dismantling the status quo to create opportunities and dramatic business results for our partners.

TBWA was elected Agency of the Year 4 times in the last 12 years and digital Agency of the Year 5 times in the last 7 years. On creative awards, we see them as a great internal motivator and it helps us recruiting new talent. So yes, we’re always in the top 5 in our market. But more importantly, we clearly stand out as the most awarded Effie agency in Belgium: the reason why we were named Effie Beasts last year, as best Belgian Effie agency since the start of the Effies. The Effie Awards honour the most significant achievement in marketing communications: ideas that work. And that’s what we’re all about!

TBWA\Belgium
Excelsiorlaan 75/77,
1930 Zaventem, Belgium