TBWA décroche 4 trophées aux John Caples Awards 2013

La semaine dernière, le jury a rendu son verdict lors de la 36ème édition du John Caples Awards. Cette remise des prix a lieu une fois par an, à New-York, et récompense les meilleures campagnes mondiales de marketing direct et interactif de l’année écoulée. Un jury, composé d’une cinquantaine d’experts venant du monde entier, s’est penché sur les campagnes introduites dans les différentes catégories.

Ce fut une très belle soirée pour TBWA qui a remporté trois prix d’Argent dans les catégories Social media (A Barrel of Maes for everyone with the name Maes pour Maes), Interactive Campaign (Bpost Live Webshop pour Bpost) et Integrated Campaign (The gap in the market pour KBC). Les trois plus grands cases de l’agence de l’année 2013 se sont ainsi vu récompensés. TBWA Belgium s’est également vu attribuer un trophée Finalists dans la catégorie Direct Mail Flat (A small compliment for declining market pour Bpost).

Pour plus d’informations sur le Caples Awards : http://www.caples.org/

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A propos de TBWA\Belgium

TBWA is not an advertising agency nor a marketing consultant. As The Disruption® Company, it profoundly believes in the power of creativity as an engine for the growth of brands and businesses. It offers integrated services from business and marketing strategy to user-experiences, product innovation, iconic branding, smart media, corporate reputations, and impactful campaigns. All integrated in a full-service proposition across the entire marketing value chain.  

TBWA sees the world through the eyes of Disruption®, a proven collaborative business tool to create step-changing growth. The methodology has a proven track record of business, marketing and communication disruptions created and implemented together with TBWA’s clients. 

TBWA is a global agency, but its approach and entrepreneurship are deeply rooted in the local Belgian market. With over two decades of experience and steady management, TBWA has demonstrated steady growth, robust performance, and strong commitment to Belgian brands and businesses such as Telenet, Delhaize, McDonald’s, D’Ieteren, Lotus, Engie, ING, NMBS, Barco, VRT and counting.  

TBWA measures its success by the growth and success of its clients. Together TBWA and its clients have won 19 Effies over the past 10 years and was awarded Effie Beast (as most rewarded company since the launch of the awards) in 2019.    

The biggest force of TBWA Belgium is its 200 creative minds, with diverse talents and skills, including strategic business and marketing skills, creative craft disciplines and a 70-headed in-house multimedia production unit. All of them work together collaboratively and multidisciplinary to turn ideas into reality with and for clients.  

TBWA is part of the TBWAGroup, a local holding consisting of TBWA and its sister agencies De Vloer and DDB. TBWA Belgium is part of TBWA Worldwide and Omnicom.  

www.tbwa.be

 

TBWA\Belgium
Excelsiorlaan 75/77,
1930 Zaventem, Belgium