TBWA et bpost livrent vos paquets où et quand vous le désirez !

Les gens font de plus en plus leurs achats en ligne et souhaitent recevoir leurs commandes où et quand ils le désirent. Bpost montre à travers une nouvelle campagne publicitaire qu’elle répond à ces attentes.

A travers cette campagne, le grand public découvre, d’une manière drôle et surprenante, les 3 méthodes de livraison de bpost : à savoir chez le destinataire (à domicile ou au bureau), dans un point d'enlèvement (bureau de poste / point poste, durant les heures d’ouverture) ou dans un distributeur de paquets (7 jours sur 7, 24h sur 24).

C’est pourquoi, TBWA a créé un spot TV qui présente les trois méthodes de livraison et montre que les achats en ligne peuvent être livrés où et quand vous le désirez : en journée, en soirée, en semaine ou le samedi.

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A propos de TBWA GROUP

TBWA\ is and has been a top-3 ranked agency for the last decade and operates with the strong belief that IDEAS CREATE GROWTH. To make this happen in real life for its local and international clients, TBWA\ has developed and is recognised for its world class brand building and strategic capabilities. TBWA\ is the most integrated communications group in Belgium, bringing many different disciplines together under 1 roof, 1 P&L and 1 culture. These disciplines comprise of in-house strategic advice, advertising, CX design, CRM, media, digital, brand design, public and brand relations, social, event, content & complemented with all related production capabilities. All of this to answer our client’s challenges in a modern, collaborative and comprehensive way.

TBWA\ is the Disruption® Company: the cultural engine for the 21st century business. Disruption® is at the core of TBWA’s strategic and creative development. It is a gateway to great work and unconventional behavior. Disruption is about dismantling the status quo to create opportunities and dramatic business results for our partners.

TBWA was elected Agency of the Year 4 times in the last 12 years and digital Agency of the Year 5 times in the last 7 years. On creative awards, we see them as a great internal motivator and it helps us recruiting new talent. So yes, we’re always in the top 5 in our market. But more importantly, we clearly stand out as the most awarded Effie agency in Belgium: the reason why we were named Effie Beasts last year, as best Belgian Effie agency since the start of the Effies. The Effie Awards honour the most significant achievement in marketing communications: ideas that work. And that’s what we’re all about!

www.tbwa.be


TBWA GROUP
165 Avenue de la Couronne/Kroonlaan - 1050 Brussels