TBWA lanceert een gloednieuwe campagne voor bpost

Maandag 17 oktober 2016 — Zoals iedereen weet heeft bpost een duidelijke missie: ons elke dag dichter bij elkaar brengen.

bpost doet dan ook veel meer dan alleen maar brieven en pakketten leveren. Ze brengen ons emoties en zorgen voor kleine momenten die ons gelukkig maken en soms… ongelukkig.

Met dit in het achterhoofd hebben TBWA en bpost 3 nieuwe films gemaakt die de gevolgen tonen van een levering. Want ook al heeft bpost niets te maken met wat je krijgt, ze doen er alles aan om ervoor te zorgen dat je het krijgt.

In de films ligt de nadruk op humor om zo de grenzeloze inzet van bpost in de verf te zetten.

Deze week gaat de eerste film “Drum” on air. De tweede is er binnen twee weken en in 2017 volgt de derde film.

Contacteer ons
Jonas Moors TBWA
Jonas Moors TBWA
Over TBWA\Belgium

TBWA\ is and has been a top-3 ranked agency for the last decade and operates with the strong belief that IDEAS CREATE GROWTH. To make this happen in real life for its local and international clients, TBWA\ has developed and is recognised for its world class brand building and strategic capabilities. TBWA\ is the most integrated communications group in Belgium, bringing many different disciplines together under 1 roof, 1 P&L and 1 culture. These disciplines comprise of in-house strategic advice, advertising, CX design, CRM, media, digital, brand design, public and brand relations, social, event, content & complemented with all related production capabilities. All of this to answer our client’s challenges in a modern, collaborative and comprehensive way.

TBWA\ is the Disruption® Company: the cultural engine for the 21st century business. Disruption® is at the core of TBWA’s strategic and creative development. It is a gateway to great work and unconventional behavior. Disruption is about dismantling the status quo to create opportunities and dramatic business results for our partners.

TBWA was elected Agency of the Year 4 times in the last 12 years and digital Agency of the Year 5 times in the last 7 years. On creative awards, we see them as a great internal motivator and it helps us recruiting new talent. So yes, we’re always in the top 5 in our market. But more importantly, we clearly stand out as the most awarded Effie agency in Belgium: the reason why we were named Effie Beasts last year, as best Belgian Effie agency since the start of the Effies. The Effie Awards honour the most significant achievement in marketing communications: ideas that work. And that’s what we’re all about!

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