Two Men and a Horsehead fait perler les nouveaux packaging et identité visuelle de BRU

Au terme d’un pitch lancé à l’automne 2014 par Spadel, c’est Two Men and a Horsehead – l’agence design de TBWA – qui a été choisie pour retravailler le packaging des bouteilles et étiquettes de Bru.

Two Men and a Horsehead a pour cela opté pour une stratégie design originale.

C’est en effet à un subtil exercice d’équilibre entre les points forts de la marque, ses valeurs intemporelles et un look frais et contemporain que s’est livré l’agence, prenant également en compte l’histoire et le savoir-faire de Bru. Ce nouveau design rend donc hommage à l’authenticité de l’eau perlée, mais de manière contemporaine.

Vous découvrirez en mai les nouvelles étiquettes de Bru plate et Bru pétillante, mais également les nouveaux emballages des packs de Bru dans votre magasin ainsi que dans l’Horeca.

Contactez-nous
Charlotte Lindemans TWO MEN AND A HORSEHEAD
Charlotte Lindemans TWO MEN AND A HORSEHEAD
A propos de TBWA\Belgium

TBWA is not an advertising agency nor a marketing consultant. As The Disruption® Company, it profoundly believes in the power of creativity as an engine for the growth of brands and businesses. It offers integrated services from business and marketing strategy to user-experiences, product innovation, iconic branding, smart media, corporate reputations, and impactful campaigns. All integrated in a full-service proposition across the entire marketing value chain.  

TBWA sees the world through the eyes of Disruption®, a proven collaborative business tool to create step-changing growth. The methodology has a proven track record of business, marketing and communication disruptions created and implemented together with TBWA’s clients. 

TBWA is a global agency, but its approach and entrepreneurship are deeply rooted in the local Belgian market. With over two decades of experience and steady management, TBWA has demonstrated steady growth, robust performance, and strong commitment to Belgian brands and businesses such as Telenet, Delhaize, McDonald’s, D’Ieteren, Lotus, Engie, ING, NMBS, Barco, VRT and counting.  

TBWA measures its success by the growth and success of its clients. Together TBWA and its clients have won 19 Effies over the past 10 years and was awarded Effie Beast (as most rewarded company since the launch of the awards) in 2019.    

The biggest force of TBWA Belgium is its 200 creative minds, with diverse talents and skills, including strategic business and marketing skills, creative craft disciplines and a 70-headed in-house multimedia production unit. All of them work together collaboratively and multidisciplinary to turn ideas into reality with and for clients.  

TBWA is part of the TBWAGroup, a local holding consisting of TBWA and its sister agencies De Vloer and DDB. TBWA Belgium is part of TBWA Worldwide and Omnicom.  

www.tbwa.be

 

TBWA\Belgium
Excelsiorlaan 75/77,
1930 Zaventem, Belgium