Un banner pour téléphoner et envoyer des SMS à partager avec ses amis ? C'est une première !

Telenet lance une nouvelle offre mobile : 5000 SMS, 90 minutes d'appel et de 50MB d'Internet Mobile pour 15€. Une offre pensée pour les jeunes qui veulent envoyer des SMS, discuter, surfer et Facebooker librement.

Challenge : où trouver ces jeunes et surtout, comment attirer leur attention ? En effet, les jeunes sont constamment en ligne mais les bannières publicitaires n'arrivent que très rarement à capter leur attention.

Solution : Agency.com\TBWA lance le premier banner au monde depuis lequel il est possible de passer directement et gratuitement un appel téléphonique ou envoyer des SMS. Il suffit simplement de trouver la bannière publicitaire sur le web. Le « Facebook share » permet aussi de partager la trouvaille avec ses amis afin qu'ils puissent eux aussi en profiter. Grâce à cette innovation, Telenet et Agency.com\TBWA donnent à ces bannières un véritable impact et s'assurent de la diffusion et du partage de leur message.

Le banner en question: http://multimedia.be.msn.com/telenet.aspx

Pour plus d'informations, veuillez prendre contact avec Gert Pauwels - Creative Director Online & Brand Activation - Agency.com\TBWA - [email protected] - 0496 523570

 

 

 

 

 

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A propos de TBWA\Belgium

TBWA is not an advertising agency nor a marketing consultant. As The Disruption® Company, it profoundly believes in the power of creativity as an engine for the growth of brands and businesses. It offers integrated services from business and marketing strategy to user-experiences, product innovation, iconic branding, smart media, corporate reputations, and impactful campaigns. All integrated in a full-service proposition across the entire marketing value chain.  

TBWA sees the world through the eyes of Disruption®, a proven collaborative business tool to create step-changing growth. The methodology has a proven track record of business, marketing and communication disruptions created and implemented together with TBWA’s clients. 

TBWA is a global agency, but its approach and entrepreneurship are deeply rooted in the local Belgian market. With over two decades of experience and steady management, TBWA has demonstrated steady growth, robust performance, and strong commitment to Belgian brands and businesses such as Telenet, Delhaize, McDonald’s, D’Ieteren, Lotus, Engie, ING, NMBS, Barco, VRT and counting.  

TBWA measures its success by the growth and success of its clients. Together TBWA and its clients have won 19 Effies over the past 10 years and was awarded Effie Beast (as most rewarded company since the launch of the awards) in 2019.    

The biggest force of TBWA Belgium is its 200 creative minds, with diverse talents and skills, including strategic business and marketing skills, creative craft disciplines and a 70-headed in-house multimedia production unit. All of them work together collaboratively and multidisciplinary to turn ideas into reality with and for clients.  

TBWA is part of the TBWAGroup, a local holding consisting of TBWA and its sister agencies De Vloer and DDB. TBWA Belgium is part of TBWA Worldwide and Omnicom.  

www.tbwa.be

 

TBWA\Belgium
Excelsiorlaan 75/77,
1930 Zaventem, Belgium